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Managing Social Media Reviews and Smear Campaigns
Have you ever read a bad review about a company, a restaurant, or a product on sites like Yelp, Google, or Facebook? We bet you have.

We also bet that you likely didn’t hire that window installer that was an hour late, eat at the new restaurant that served cold sides, or buy that poor quality tennis racket because of those bad online reviews. But what if those reviews were untrue or the product of an isolated bad experience? What if that review was about your business?

This presentation is for businesses wanting to understand the legal perspective on the good, bad, and ugly of social media reviews.

McLane Middleton attorneys Jeremy Walker and Cathi Yao will discuss ways that the law allows you to promote your business with incentivized positive reviews, how to use the law when possible to protect against negative reviews, and what to do and what your rights are when you get an ugly and unjustified review.

Jan 27, 2021 12:00 PM in Eastern Time (US and Canada)

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